As a small business owner getting ready to build your first website, or redesign your existing one, you should be considering ways to make your web design search engine friendly. After all, what is the point of devoting countless hours and resources into creating a website, only for no one to be able to find it?

If you truly want to reap the benefits of having an online presence, then designing a website with Search Engine Optimization (SEO) in mind is a necessity. SEO is a method used to improve the organic visibility of a website in search engines, resulting in increased traffic, and sales. According to the Search Engine Journal, 70-80% of users ignore paid ads when using search engines and 75% never scroll past the first page of search results [1].

There are a lot of things to take into account, but here are three key things that you should know about SEO-friendly web design:

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